As a part of an interview process, I was briefed with creating brand guidelines, art direction and marketing collateral for a fictitious airline, Andorra Airlines.
Brand concept book
Concept posters
Primary logo construction
Primary logo use case
Secondary logo construction
Secondary logo use case
Iconography
Typefaces
Colour palette
Aircraft mockup
Tools
Adobe InDesign
Adobe Photoshop
Adobe Illustrator
Adobe Fresco
Credits
Art direction: Nathan Attenborough
Photography: Getty Images